Refrakcje literatury czeskiej wrocławskich wydawnictw Afera i Książkowe Klimaty
Abstract
Czech literature „refractions” of the two Wroclaw’s publishing houses: Afera and Książkowe Klimaty
In this paper we consider the theoretical work of the translatologist André Lefevere and apply his model in practical study. Its focus is the analysis of the work of two Polish publishing houses: Afera and Książkowe Klimaty in the context of Lefevere’s work. The Afera Publishing House was created in the year 2010 and the Książkowe Klimaty Publishing House in 2013, in which year they published 11 books. Through their activity they familiarize many readers with interesting books by worth knowing new Czech authors. Their work depends on a very important condition — the close and careful cooperation of said authors with translators and editors during their text preparation process, as well as their commitment to very high quality graphic design. As a result, Afera and Książkowe Klimaty have managed to establish their fame as publishing houses proposing high quality literature of Czech origin. Their focus group is people who are interested only in the highest quality Czech literature, which is the reason why books they publish match their expectations so well.
Key words:manipulation school, refraction, patronage, translation, publisher.
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